Don’t Pigeonhole Your Personal Brand

More and more professionals across industries and functional areas are discovering the value of creating, communicating and maintaining personal brands, both in their career search efforts and in their continuous professional development. But despite its growing importance in the professional world, many are still unclear on what personal branding actually is. To clarify, personal branding is the...

How Your New Job Will Find You On Twitter

Back in February of this year there were 900 Twitter profiles with the keyword “recruiter.” In just two months, that number jumped to 3,900. This tells me that recruiters and hiring managers are using the  Twitterverse to post jobs and find qualified candidates to fill their positions. The dynamic of social networks protends that it’s more about getting yourself...

hiring managers prefer linkedin

A recent poll from Jump Start Social Media found that three-quarters of hiring managers use LinkedIn to research credentials of job candidates. The poll, which was completed by Digital Brand Expressions and InterBiznet, surveyed 100 hiring managers at various sized companies on how they use social media in the hiring process. Of the hiring managers surveyed, 75 percent said they use LinkedIn, 48...

There is an "I" in Google Profiles

If you haven’t done so already, put everything down and scoot over to Google Profiles. And why do you want to do this? When someone (like a recruiter or prospective employer) Googles your name, you’ll appear at the bottom of the FIRST page of the Google search results. To get started, register for a Google account. If you use Google Gmail or other Google tools (like Google Reader),...

WHO WANTS TO LINK TO PLAIN VANILLA?

If plain vanilla is your flavor, we better be talking ice cream. Otherwise, your flavor needs a compelling swirl in this job market. One of the most common scoops of plain vanilla is the default text that appears when you invite someone to join your network on LinkedIn. As plain as default text can be it reads, “I’d like to add you to my professional network on LinkedIn.” Now if...